CONSUMERCONNECTIONS

When people are passionate about a brand it becomes a part of their lifestyle. Speaking with a consistent voice, we build interest and anticipation for both new and existing products

We do more than generate great publicity- we help brands build deeper relationships with consumers. Our communications programs emotionally engage audiences in a way that’s consistent, moving and meaningful. And no matter the strategy or tactic, we’re always focused on one question: “What’s your definition of success?” Because every pitch, every event, every campaign we craft is aligned with your business objective. At the end of the day, that’s what we’re here for - to drive bottom-line results and make your brand matter more.

SERVICES

  • Brand Positioning
  • Blogger Outreach and Social Media
  • Celebrity and Spokesperson Engagement
  • Community and Cause Marketing
  • Experimental Events
  • Integrated Marketing
  • Media Relations
  • Marketing to Men
  • Marketing to Women and Families
  • Product Launches and Grand Openings
  • Retail Marketing
  • Sports Marketing
  • Sponsorships
  • Youth Marketing

TECHNOLOGY &
DIGITAL CONTENT

We are paving the way for virtual and real-world technologies, products and services that serve to connect individuals, businesses and societies across networks, communities and borders

Our practice melds left-brained technology with right-brained content for a well-rounded offering you won’t find elsewhere. The technology and digital content industries are moving fast, so we move faster. Our core teams deliver true subject matter expertise ranging from semi-conductor technology to consumer electronics, apps and entertainment for fully integrated solutions. We build true working relationships with media, analysts, and other influencers that drive the market conversation. We work with influencers to create our own communities, original research, events and partnerships that give our clients the edge they need to succeed.

SERVICES

  • Consumer & Industry Custom Events for Product Marketing and Leadership
  • Consumer, Business and Trade Media Relations
  • Custom News and Content Hub Sites
  • Industry Analyst Relations
  • Industry Speaker’s Bureaus, Trade Show Marketing
  • Media Meet Up Program
  • Online/Offline Community Building
  • Strategy Planning
  • Tech and Content Influencer Social Media Outreach

FINANCIAL
COMMUNICATIONS

We bring fabulous to Finance

The financial communications practice faces unprecedented marketplace and regulatory challenges that will reshape the industry for years to come:

  • Capital, credit and trust in short supply among clients and markets
  • Opportunities and threats from new markets, players, strategies and business models
  • Heightened public sector stake and regulation, scrutiny from lawmakers, media and the public
  • Governance and transparency to balance risk and return - and protect reputation

We develop creative solutions to the most complex communications challenges.

SERVICES

  • Analyst Days and Headquarters Tour
  • Annual Reports
  • Board of Director Reports
  • Expanding Analyst Coverage
  • Financial Media Strategy and Execution
  • Investor Relations
  • Investor Research
  • Investor Perception Studies
  • Investor Targeting
  • Investor Presentations
  • IPO & Pre-IPO Communications; Spin-offs
  • Peer Group Analysis and Valuation
  • Strategy Consulting
  • Web Site Enhancement

CORPORATE &
PUBLIC TRUST

We build corporate reputation, brand-loyalty and trust for corporations, brands and institutions among their most important stakeholders, consumers and constituents

Reputation. It takes years to build, and you can lose it in an instant. At a time when information is moving at light speed, the importance of reputation is second only to the importance of understanding how to gain it, maintain it, manage it and protect it. Whether they’re looking to promote philanthropic initiatives, develop crisis contingency plans, establish thought leadership around a set of issues, strengthen their relationships in government or across their industry, or reposition their brands, our clients turn to us because we are experts at creating programs that deliver the best possible view of who they are and what they do.

SERVICES

  • Corporate Reputation
  • Coalition / Consensus Building
  • Thought Leadership / Speakers Bureaus
  • Media Relations / Image Management
  • Change Management
  • Public Affairs
  • Crisis and Issue Communications
  • CSR & Citizenship
  • NGO Strategies
  • Social Media Advocacy
  • Government Relations
  • Employee Engagement
  • Internal Communications

HEALTH & WELLNESS

As our country shifts from a ‘Healthcare for the sick’ model to a true ‘Well-being Society’, we fuel the way in partnership with our health and well-being clients

We know how to drive understanding and demand among consumers, patients, healthcare professionals and decision makers, for products, services and technological advances that lead to longer, healthier lives. Leading our clients to a new future and healthier world is what matters most to us.

SERVICES

  • Advocacy Group Relations
  • Content Creation
  • Education / Awareness Campaigns
  • Government Affairs
  • Public Health Education
  • Social Media
  • Thought Leadership
  • Strategic Positioning / Messaging
  • Physical / Patient Spokesperson Programs
  • Product / Service Launches
  • Planning Programs
  • Nutraceuticals
  • Issue Management

SOCIAL MEDIA
MARKETING

Social media is about people, not technology

Everything we do is digital and it has forever changed the way we connect with the world and each other. One click and we’re part of a voluminous community of like minds uniting in ways that impact human interaction on a local, governmental and global level. We connect in real time, with direct, peer-to-peer communications in a way never before possible. In a time when organizations are defined by communities of enthusiasts, voices of detractors and influential voices both on-and-offline, we harness the power of digital and social strategy, compelling content creation & distribution, great design and continuous measurement to build movements.

SERVICES

  • Blogger Engagement
  • Content Creation and Distribution; Online Video / Podcasts
  • Social Media Campaigns
  • e-Kits
  • Online Promotions
  • Social & Website Analytics
  • Social Media Strategy
  • Social Media Program Design & Delivery; Community Management / Conversation Monitoring / Rapid Response Guidelines and Implementation
  • SEM
  • Mobile; App Development / Campaigns
  • Website Design and Build
  • Web Optimization; SEO

VISUAL BRANDING

A first impression has a lasting effect

Our in-house creative services team will set you apart from the pack. Our award-winning creative team works closely with clients to find what’s innate and what differentiates your brand. Then, we create a unified, consistent look and voice across all forms of media and materials to make an impact on your business. You’ve got an all-in-one marketing communications powerhouse fueling your brand.

SERVICES

  • Advertising Concept and Design
  • Brand Creation, Positioning and Naming
  • Corporate Brochure, Newsletters and Annual Reports
  • Corporate and Trade Show Video
  • Event Invitation and Promotional Posters
  • Environment, Trade Show and Signage Design
  • Logo and Corporate Identity Design
  • Press Kit Design